Florida’s tourism leaders hope to meet with their Canadian counterparts to discuss ways to attract Canadian visitors to our ...

ORLANDO, Fla. — Florida’s tourism industry generated a record-breaking $133.6 billion in economic impact in 2024, according to a study by Visit Florida. Out-of-state visitors spent $134.9 billion last ...

TALLAHASSEE — U.S. travelers continue to bolster Florida’s tourism industry, while the state hopes to make up for a decline in Canadian visitors by drawing people from other countries. Visit Florida ...

GUYS, BACK TO YOU. NOW, LABOR DAY WEEKEND MAY BE THE UNOFFICIAL END TO SUMMER, BUT IT’S THE START OF A WHOLE NEW STATE CAMPAIGN TO ATTRACT TOURISTS. WESH 2’S GREG FOX HAS THE LATEST NUMBERS ON JUST ...

The Florida tourism industry continues its pattern of sustained growth in visitation. In the third quarter of 2025, the state welcomed an estimated 34.3 million travelers, reflecting a continued ...

Florida is experiencing another strong tourism year, approaching pre-pandemic international visitor levels and exploring lesser-known attractions, with officials encouraging diverse itineraries.

Canadian "snowbirds" are continuing to avoid Florida's tourism hotspots as strained international relations spill over into a ...

TALLAHASSEE (WMBB) – Tourism leaders in Florida are reaching out to their Canadian counterparts as the U.S. has seen a travel backlash over the words and actions of President Donald Trump. As Visit ...

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