Eyeshadow palettes are a beauty-lover’s dream—endless possibilities packed into one compact set. But making use of every shade? That’s a challenge many face. Whether you’re aiming for a bold, colorful ...

As a result of the changes our skin goes through over the years, the eyes can sometimes change shape, fine lines and wrinkles often develop, and brows and lashes may even become more sparse, which can ...

Makeup artist and social media star Erica Taylor joins TODAY’s Jenna Bush Hager and Sheinelle Jones to share beauty tips and techniques for a flattering look at any age, including using eyeshadow, ...

Your ultimate antiaging makeup routine is here.

Makeup can be such a faithful friend, and occasionally, a bit of a trickster. What worked wonders in your 40s might suddenly turn on you in your 60s. Foundation that once felt silky now clings to dry ...

Valentine's Day Makeup Tips: Couples begin preparing for Valentine's Day several days in advance. Girls want to look their best on this day. Perfect makeup is essential. Girls often make mistakes ...